ONLY RELEVANT ADS GET ATTENTION

Sending the right advertisement to the right people at the right time is the key to successful mobile advertising.


The Amdocs ChangingWorlds Ad Personalizer delivers personalized ads which lead to higher click-through rates and drive up revenues for mobile service providers and advertisers. By leveraging our artificial intelligence and personalization technologies, the Amdocs ChangingWorlds Ad Personalizer unlocks the revenue potential of mobile advertising. It matches ads to subscriber interests and behavior, in order to deliver highly targeted and relevant ads.

 

Benefits

  • Provides personalization and advanced targeting to increase click-through rates, maximizing return on ad inventory
  • Analyzes interest levels in a wide range of topics for advanced targeting
  • Predicts consumer behavior to help advertisers better understand target audience and identify the best possible return on ads
  • Ensures permission-based advertising through opt-in/opt-out features
  • Helps determine mobile ad effectiveness with detailed results from reporting tools.